The Program Evaluation KnowledgeBase

The Program Evaluation KnowledgeBase is an online resource aiding education professionals in understanding the basics of project evaluation in order to properly assess projects and programs. It is organized around three elements to assist educators with their program evaluation.

Task 1: Identify Stakeholders


Guideline: As noted in the W. K. Kellogg Foundation Evaluation Handbook, "a stakeholder is defined as any person or group who has an interest in the project being evaluated or in the results of the evaluation." To undertake an effective evaluation it is essential to identify and engage those persons who are involved with the program/project or those who derive benefit from it.

Checklist of Possible Stakeholders

A broad range of stakeholders should be involved in the improvement process. This checklist may help the improvement team identify stakeholders in its community.

Engaging Stakeholders

This program evaluation guidance from the Centers for Disease Control offers insights on the importance of engaging the persons or organizations having an investment in what will be learned from an evaluation and what will be done with the knowledge. Though the content is orient towards the public health environment it may be of interest to educators.


Identifying Stakeholders

Extracted from the W. K. Kellogg Foundation Evaluation Handbook, the document addresses the importance of involving stakeholders in the evaluation process, suggests who they may be, and offers three key points to remember.

Element 1: Plan the Evaluation

Purpose: Planning how to conduct a program evaluation is the essessential the first step. The preparatory thinking involves understanding the program being evaluated, organizing an evaluation team, and determining how to conduct the evaluation. Element 1 outlines the pre-planning tasks.

Activity 1: Understand Evaluation

Activity 2: Organize Evaluation Team

Activity 3: Establish Evaluation Focus

Element 2: Implement the Evaluation

Purpose: Conducting the evaluation involves designing data collection so the analysis and interpretation will answer the questions the evaluation sets out to resolve. When developing and implementing the evaluation design be flexible to collect and analyze data from many perspectives. The collected data should be attentive to the evaluation questions. Element 2 outlines the tasks associated with implementing the evaluation.

Activity 1: Data Collection

Activity 2: Understanding the Data

Activity 3: Report the Results

Element 3: Use the Results

Purpose: The evaluation's findings and recommendation have limited value unless they are shared with the stakeholders and utilized to improve the evaluated program. Using the results to improve the evaluated program and communicating with constituencies are activities that occur in parallel. Element 3 outlines the tasks associated with using the results.

Activity 1: Communicate with Constituencies

Activity 2: Use Results to Improve